MyValue
Finleap Connect
Henna Heiskanen
Jacobo Busto
Sonia Castillo
Sep 2019 - Jul 2021

The challenge at MyValue was huge. We had to remake the brand to continue captivating the most important banks in Spain and Europe but also focused on end users and potential investors.
In addition to creating a new visual universe for the different product lines, we had to make a design system that would allow us to work agilely to implement all these recent changes in reasonable timeframes.
We also made significant changes to functionalities and processes to put them at the service of the user experience. Still, without a doubt, the main challenge was to conceive the products and their design with a white-label mentality. We knew we had to make products, not projects, and the design team had to lead that change.




Design system to drive technologies. I have worked creating design systems to help different companies to be agile. Still, the challenge in MyValue was more significant because we had to build it thinking in our technology team's agility, the ability to make them white-label products, and the ease of adaptation for our client's teams.
